Listed realty developer Sta. Lucia Land, Inc. (Sta. Lucia Land) recently said it eyes to raise between $100 million to $150 million through a follow-on offering that will increase the company’s float as required under PSE’s rule.

While the offer may have been spurred by a mandatory level of public ownership for listed companies, Sta. Lucia officials said the company also needs the fund to finance its projects which are diversifying from their specialty of horizontal development.

David M. dela Cruz, Sta. Lucia Land corporate finance and investor relations head, said that the company has been noted as developer of subdivisions outside Metro Manila, making its project popular with overseas Filipino workers. About 50 percent of the Sta. Lucia group’s sales come from OFW, said dela Cruz.

Dela Cruz said this advantage helped them to be invited by landowners to develop their properties, allowing them to develop over 9,000 hectares of property nationwide.

“But our projects only involves land. (Now) we are also looking at house and lot project. That is something Sta. Lucia Land wants to go into,” said Dela Cruz.

The company, formerly known as Zipporah Mining and Industrial Corp., is majority-owned by Sta. Lucia Realty and Development Corp., (Sta. Lucia Group) which owns 95 percent of the listed company’s outstanding shares.

Since being acquired by the Robles and Santos family-led firm in 2007, Sta. Lucia has received several assets from Sta. Lucia Group. Recently, the Sta. Lucia Group assigned to Sta. Lucia Land its 12.09 percent interest in the Philippine Racing Club, Inc., which in its recent disclosure to the Philippine Stock Exchange said it has partnered with Ayala Land, Inc. to develop its 21-hectare old racing course in Makati City.

Dela Cruz said the Sta. Lucia Group currently has a total of 8 million square meters of developable land in its portfolio distributed in various parts of the country like Davao, Cebu, Cavite, and Manila, among others.

The company is looking to increase its portfolio of horizontal projects, starting with the five-tower mid- to high-rise building that will be constructed in the 11-hectare area around the company’s mall, Sta. Lucia East Grand Mall, in Rizal.

The project will be a mix of residential and commercial area. Sta. Lucia in early February said it expects to sell about 3,600 residential units this year with its plan to enhance activities.

The company has embarked in an P11 billion capital expenditure for the next five years that will increase the company’s inventory of units in the residential, office, and commercial space.

Sta. Lucia currently has projects like the 150-hectare joint-venture development, The Mesilo Residences, in Trece Martires, Cavite in partnership with Jaka Properties.

The company is also looking at the 17-hectare South Grove, a high end residential subdivision in Davao in partnership with JS Gaizano Inc.

There is also the Luxurre Residences in Alfonso Cavite near Tagaytay, and the Sugarland Residential Estates, also in Trece Martires.

The Sta. Lucia Grand Mall is also being eyed to have a BPO component, with some BPO companies talking with Sta. Lucia, seen to help the company maximize its space utilization and increase traffic of the mall.

Dela Cruz said the Sta. Lucia Land’s planned offering might be held at the end of the year, hopefully increasing the company’s current public float by 15 to 30 percent more from the current five percent.

The planned share offering may further increase “depending on how much the existing shareholders are willing to let sell,” according to him.

Eyed as underwriters for the offer is investment bank Asian Alliance for the Philippine portion of the offer, while Sta. Lucia is still discussing the matters with UBS for the international offer.

Dela Cruz said the share offer will also carry primary shares.





Publicly-listed Sta. Lucia land Inc. (SLLI) has announced its new projects to be launched for the remainder of 2010.

The company plans to open projects all over the country, particularly the fast developing areas of Davao, Cavite and Cainta, Rizal.

SLLI will launch South Grove in Davao, Luxurre Residences in Alfonzo Cavite near Tagaytay; Mesilo Residences, and Sugarland Residential Estates located in Trece Martires in Cavite, respectively.

The company will also be starting the East Bel-Air Residences in Cainta and expansion developments creating the Sta. Lucia City out of its Sta. Lucia Grand Mall development, also in Cainta.

SLLI president Exequiel D. Robles said, “We are launching these projects before the year ends to answer the needs for quality realty projects of the public in these areas.

We received good feedback from our previous projects that we intend to keep on doing what we do best in all our real estate developments.”

SLLI disclosed that South Grove in Davao is a 17-hectare high end residential development joint venture with landowner JS Gaizano, Incorporated.

The French inspired Luxurre Residences in Alfonso, Cavite is a 10-hectare residential and commercial development which is near other high-end real estate developments such as Splendido Taal Towers and Royal Tagaytay. This newest project is a joint venture with SJ Properties and is just beside the Oratory of the Blessed Virgin Mary at Monte Maria.

The Mesilo Residences in Dasmariñas, Cavite is a 150-hectare joint venture project with JAKA properties. The project’s phase one, in Mesilo Residences is a 30-hectare Filipino contemporary residential development along Aguinaldo highway.

Another Cavite project, Sugarland Residential Estates in Trece Martires is an 80-hectare residential development with an American contemporary style. This is SLLI’s joint venture with Highpoint Property Group.

In the condominium development area, SLLI has lined up two big projects: the East Bel-Air Residences and the, much-awaited Sta. Lucia City, both in Cainta.

East Bel-Air Residences is a six-building mid-rise development with country club along Imelda Avenue in Cainta.

Sta. Lucia City is a five-building, one hectare expansion to SLLI’s already vast Sta. Lucia Grand Mall. This phase will include the first two mid-rise condominium buildings of five that are architecturally designed by W.W. Coscoluella.

“SLLI also currently has some projects in the planning stage and we guarantee that the public can look forward to more state-of-the-art realty developments from us that suit their every need and lifestyle,” Robles said.


Project Overview:
As of October 2010…Avail of our Preselling Investment Packages.
Located at the Philippines’ top tourist destination, one can truly fall inlove with the serene surroundings and astonishing views of Tagaytay city offers.
Live in a place where neighboring communities suits all your everyday necessities and luxuries.
Live a good life at Sta Lucia Land Inc’s flagship development with state of the art  amenities within reach.
Get yourself into active lifestyle with the community clubhouse’s exclusive function room, basketball court, and swimming pool.
Here at Luxurre Residences, it is truly a perfect place to spend time with new friends, bond with family and live each moment together.
Why Choose Luxurre Residences?
The Community Features:
1. Exclusive residential community
2. Flourishing business and commercial area
3. Fully landscaped entrance gate with guardhouse
4. Direct access to National Highway
5. Landscaped Parks and Open Spaces
The Amenities:
1.Clubhouse with function rooms, swimming pool, and basketball court.
2. Picnic grounds
3. Lighted road networks
4. Jogging path
5. Shaded trees along the road
6. Underground storm drainage system
7. Interrelated water system
8. Perimeter fence
The Location
Hospitals, schools, grocery stores are just minutes away from your perfectly located abode. And for that extra time you have, treat yourself in visiting neighboring high-end communities such as Royale Tagaytay Golf and Country Club and Splendido Taal Golf and Country Club which will definitely relax your mind, body, and soul.
For more info contact
Shealthiel Jech Oczon at myroyalehomes@gmail.com +63-927-772-1039
Beth Incio at bethincio@gmail.com +63-921-811-7109
Kindly give us 24 to 48 hrs to reply to your emails.
Check the the grandest condo project of Sta Lucia Land, you may visit http://mylabrezatower.wordpress.com
*Buyers who are located in the US or Canada, if you wish to discuss this investment over the phone, we may call you at your convenient time, just let us know of your contact details.

Real estate is said to be the safest investment these days. What’s there to lose? Whether there’s a financial crises or global recession, your lot will always be there at its same location. And as years go by, your lot appreciates its value. You can resell it or make it a place for your future house.

Filipinos thought that it is very much expensive to invest in real estate. Partly true, however, Sta Lucia Realty made a way for us common Filipinos to own a piece of land in a prime location and an exclusive estate plus a magnificent view of Metro Manila.

Oro Vista Grande in Antipolo – a 15 hectare development and master planned community atop the pristine highlands of Antipolo, Oro Vista Grande harmoniously blends the ambience of country living and modern-day urban convenience.

A frappe or a burger meal would cost around a hundred pesos per piece, almost equal to your daily investment at Oro Vista. An affordable investment which can be afford by common employees, average office workers, or even call center agents. For around a hundred pesos a day, you can get your very own lot which you can resell in the future for a higher price or make it your future address.

For such a price, you’ll get a lot within a community developed by a respected developer – Sta Lucia Realty Corp. An exclusive community complete with amenities such as a clubhouse with multipurpose hall, basketball court, swimming pool, and open tennis court.

With its cool, country fresh air away from smog and pollution, Oro Vista Grande offers an ideal setting where your growing family can live a healthy lifestyle.
A 15 hectare development atop the pristine highlands of Antipolo City, Oro Vista Grande harmoniously blends the ambiance of country living and modern day convenience. A master planned community designed for a privileged lifestyle, it offers its select homeowners verdant landscapres, hilly terrain, cool climate, and picturesque vistas of the Ortigas skyline and other parts of Metro Manila.
Its facilities and secure environment allow your family to enjoy a fun filled day every day of the week. The clubhouse with multipurpose hall can serve as a venue for grand banquets or other festivities. Your family also has a choice of recreational amenities such as a swimming pool, open tennis courts, and basketball court.
What I love about Oro Vista Grande?
The view.
It’s fresh air.
It’s rolling terrain that gives a picturesque view of the entire estate.
It’s pre-selling thus very affordable with lot packages starting at 3000 pesos a month only (as of July 2010).
Enjoy the cool weather, balmy winds and foggy mists creating an all year vacation ambience for Tagaytay residents as sunrise colors the lake in brilliant hues. Watch Taal Lake sparkles with pinpoint lights of fishing boats setting out to catch the native fish’s fresh produce on your table. Delight in lush flower gardens in a quiet neighborhood and celebrate great times together with the family. Live it up at Ridgewood Heights.
What I love about Ridgewood Heights?
Location. You can never get lost if you’re trying to look for this subdivision, located just along the highway. Completed road networks, although there are no houses built within the community yet, the entire property is now ready for housing. Gated and exclusive community yet one can see the grandness and beauty of the project from a far even from the highway.
You have worked hard for it. Saved up for it….Now it is time to reap the harvest of a life with no bounds. Where sunrises and sunsets are an everyday miracle, and nature is simply part of who you are.

Modern conveniences blend with the beauty of nature to give you a master planned community. The entrance gate bids you welcome…to a life well-lived. Celebrate happy times with the family. Casual get-togethers by the poolside. Grand occasions or small meetings at the clubhouse. A quiet afternoon in a corner by the gardens, a good book in hand.

VILLA CHIARA RESIDENTIAL ESTATES TAGAYTAY CITY is located near Picnic Grove, Tagaytay Highlands, People’s Park, and Tagaytay Japanese Friendship Garden.
Build your own home in a place you surely deserve which is Villa Chiara.

What I love about Villa Chiara?

It is still on the preselling stage. It is bound to be a high end development but today, it is very affordable @ 5,500 pesos per square meter payable in 5 yrs with no interest (as of June 2010).

It’s rolling terrain and picturesque environment.